MHMDA Privacy Policy

CONSUMER HEALTH DATA PRIVACY POLICY

This policy governs the websites (each a “Site”), apps (each an “App”), offline locations or services (collectively, the “Services”) owned and operated by TheUBeauty.com, LLC (referred to herein as “Ubeauty,” “we,” “us,” or “our” as applicable) that display, reference, or link to this Health Data Notice. This policy supplements the Ubeauty Privacy Notice and applies to “consumer health data” under US state privacy laws, including Washington’s My Health My Data Act and Nevada’s consumer health privacy law.

Consumer Health Data We Collect

We collect the following categories of consumer health data, as defined by MHMDA.

Information about your health-related conditions, symptoms, status, diagnoses, testing, procedures, or treatments, including information related to your haircare routine.
Information that could identify your attempt to seek health-related services.
Other information that may be used to infer or derive data related to the above or other health information.

Sources of Consumer Health Data

As described further in the “Sources of Personal Information” section of the Privacy Notice, we collect consumer health data directly from you, from your interactions with our Services, and from third parties.

Why We Collect and Use Consumer Health Data

We may use the categories of consumer health data described above for the following purposes:

To Provide and Manage the Platform and the Services. We use your consumer health data to provide, administer, and manage the Platform (and its features) and as otherwise necessary to provide the Services and to operate our business.
To Process and Fulfill Your Order(s). Where applicable, we use your consumer health data to process and fulfill your orders and requests for our products or services. We may also use your consumer health data to process your returns or inform you of any product recall.
To Identify Usage Trends and Make Improvements. We use your consumer health data to understand how you use the Platform and identify usage trends. We also use your consumer health data to identify issues, test new features or changes in our features, and improve the Platform, the Services, and our products.
To Understand Your Interests and Personalize Your Experience. We use your consumer health data to help us understand which parts of the Platform and/or which of our products are of interest to you. We also use your customer health data to customize or personalize your experience with us.
To Communicate with You. We use your consumer health data to communicate with you about your account or our relationship; to respond to your submissions, requests, and inquiries; and to request information or feedback from you.
To Determine Your Eligibility. We may use your consumer health data to verify your identity or determine your eligibility for some of our products, services, and promotions.
To Send You Marketing and Promotional Communications. We use your personal information to send you communications (including via email, text message, and push notification) and other materials with information about new products and features and special offers. Details on how to exercise your choices with respect to marketing and promotional materials and communications from us can be found in the “Your Choices and Legal Rights” section below.
To Conduct Research and Analytics. We use your consumer health data to help us conduct research and analytics and to otherwise measure the effectiveness of the Platform’s content and our online and offline marketing and advertising efforts.
To Maintain Security and Prevent Fraud. We use your consumer health data to help monitor and maintain the security and integrity of the Platform as well as our systems and networks. Additionally, we use your consumer health data to detect; prevent; investigate; and protect you, our business, and others from fraud, unauthorized transactions, and other unlawful or unsafe activity.
To Satisfy Our Legal Obligations. We use your consumer health data to comply with applicable law and respond to lawful requests and communications from law enforcement authorities and other government officials.
To Carry Out Sales and Business Transactions. We may use your consumer health data in connection with the evaluation, negotiation, and/or completion of a business transaction (e.g., a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets).
As Otherwise Permitted, Necessary, or Appropriate. We use your consumer health data as described in this policy or as explained at the point of collection.

With Whom Do We Share Consumer Health Data

As defined by MHMDA, we share consumer health data with the following third parties:

Our Affiliates. We may disclose your consumer health data with our affiliates for purposes consistent with this policy.
Our Business Partners. We disclose your consumer health data to partners offering related products and services.
Our Research Partners. We disclose consumer health data to research partners conducting surveys or studies.
Competent Governmental and Public Authorities. We disclose consumer health data as required by law.
Other Parties. We disclose consumer health data at your direction or with your consent.

How To Exercise Your Rights

MHMDA provides individuals with rights to access, delete, or withdraw consent relating to their consumer health data. To exercise these rights, please follow the prompts here or email us at info@ubeauty.com. Use the subject line “Washington Consumer Health Data Request” and specify your request in the email body.

Revisions To This Privacy Policy

We may revise this policy at any time. Changes will be posted on our Services, and your continued use constitutes acceptance.

INFORMATION SECURITY

We employ reasonable measures to protect personal information. However, the Internet is not 100% secure. Please protect your username and password.

CROSS-BORDER TRANSFERS

Our Platform is intended for U.S. consumers. Your personal information may be stored in the U.S. and other locations.

INFORMATION RETENTION

We retain your personal information as necessary to fulfill the outlined purposes.

LINKS TO THIRD-PARTY SERVICES

We are not responsible for third-party privacy practices. Please review their policies before interacting with them.

CHANGES TO THIS PRIVACY NOTICE

We may update this Notice periodically. Material changes will be communicated accordingly.

CONTACT US

For privacy inquiries, contact us at info@ubeauty.com

Mailing Address: U Beauty, 4530 St Johns Ave. Suite 15 - #418, Jacksonville, FL 32210-3356