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PROEM Eau de Parfum

The Boldly Feminine Fragrance

4.5 (230 Reviews)
Femininity, redefined: PROEM Eau de Parfum is the powerhouse scent for those who don’t ask for permission. Layered with rich floral, bright fruity, and warm earthy notes, PROEM is a complete experience that takes shape with you from morning to night.
Quantity 1

Add ons

The Index Set

$88

THE INSPIRATION

FEMINITY, REDEFINED

PROEM is the powerhouse scent for those who don’t ask for permission. U Beauty’s promise is to help minimize your routines while maximizing your moments, and that’s exactly what PROEM delivers: an entire scent wardrobe in one bottle, crafted to give you the confidence to stand out from morning to night.

The word proem means a prelude or preface—a beginning. For Tina Chen Craig, who has always called upon scent to usher in fresh starts, the name is the perfect fit. As a first-generation immigrant and one of the original brand influencers, she is adept at starting anew.

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“Wearing PROEM signifies how you want to introduce yourself to the world. Whenever I’ve felt like an outsider, scent empowers me to introduce myself and begin again, over and over.”

Tina Chen Craig

THE EXPERTS

In creating PROEM, U Beauty tapped two leading fragrance authorities: global fragrance expert Roger Schmid, who brings over five decades of experience crafting some of the most recognizable scents of our time; and sought-after nose of the moment Jérôme Epinette, who has blazed a path with industry-disrupting achievements over his tenure at Robertet, the fragrance world’s leader in creative alchemy and high technology. Combining a reverence for history with a future-forward approach, these experts helped bring the vision of a complex, provocative fragrance to life.

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Customer Reviews: PROEM Eau de Parfum

Rated 4.47 out of 5 stars based on 230 customer reviews.

85% of reviewers recommend this product.

Review summary

Reviewers consistently praise PROEM Eau de Parfum by U Beauty for its exceptional longevity and unique, beautifully balanced blend of floral, fruity, and earthy notes that project elegantly without being overpowering. This sophisticated fragrance is frequently highlighted for its feminine appeal and luxurious staying power that lasts effortlessly throughout the day.

A unique fragrance that makes me feel warm and feminine

Rating: 4 out of 5 stars

A gorgeous fragrance that feels both deeply warm and feminine. It has moderate wear time—but the scent itself is captivating enough to make up for it. It’s a perfect transitional perfume, offering the exact right amount of coziness to take you from the last warm days of summer right into cooler weather. I would recommend anyone to buy this fragrance.

Age
40-49

Reviewed by Jia W. on November 7, 2026

Verified buyer

Recommends this product

Rating: 5 out of 5 stars

It smells absolutely INCREDIBLE! And I am so picky! I wasn’t out of the house for more than 5 mins and someone was asking me what I was wearing!

Reviewed by Meagan B. on October 10, 2026

Verified buyer

Gorgeous fragrance

Rating: 5 out of 5 stars

I rarely write reviews, but this is such a gorgeous, addictive fragrance. I'd love if U Beauty came out with a matching body lotion or milk for layering -- I'd be first in line to purchase!

Age
30-39

Reviewed by Elaina P. on September 28, 2026

Verified buyer

Recommends this product

Best perfume I have ever tried!

Rating: 5 out of 5 stars

Best perfume I have ever smelled!

Age
30-39

Reviewed by Mariana T. on September 7, 2026

Verified buyer

Recommends this product

I love this fragrance....

Rating: 5 out of 5 stars

I love this fragrance. It is similar to Delina but feels a little fruitier to me.

Age
40-49

Reviewed by Arielle G. on September 6, 2026

Recommends this product

Very beautiful! Added 50ml...

Rating: 5 out of 5 stars

Very beautiful! Added 50ml bottle to my wish list ❤️

Age
20-29

Reviewed by Madara T. on July 5, 2026

Verified buyer

Recommends this product

Not for me

Rating: 3 out of 5 stars

Not for me

Age
40-49

Reviewed by Renee Z. on April 30, 2026

Recommends this product

Response from U Beauty: Hi Renne,
Thank you so much for giving the product a try and we are sorry to hear that it did not work out!

Sophisticated and Elevated Fruity Floral

Rating: 5 out of 5 stars

Love this intoxicating scent - this is perfect for a vacation. I recently wore it in Costa Rica and it was an exact match for the vibe of the trip!

Age
40-49

Reviewed by Christine F. on April 30, 2026

Verified buyer

Recommends this product

Fits my personality

Rating: 5 out of 5 stars

The scent is exactly an expression of me.

Age
50+

Reviewed by Michelle T. on April 14, 2026

Verified buyer

Recommends this product

Rating: 4 out of 5 stars

super sweet and lasts a long time. My only complaint is that its a bit more peppery than i would like.

Reviewed by Megan O. on April 13, 2026

Verified buyer

12/10 she’s that girl

Rating: 5 out of 5 stars

Get the most compliments, I am such a perfume girly & this by far is the best I’ve found that lasts longer and has a gorgeous sexy scent

Age
30-39

Reviewed by taylor C. on March 17, 2026

Verified buyer

Recommends this product

Just beautiful

Rating: 5 out of 5 stars

She is beautiful, elegant, and sexy fresh. Perfect for this season. I love her 💞

Age
30-39

Reviewed by Cecilia B. on March 10, 2026

Verified buyer

Recommends this product

Proem 5 outta 5

Rating: 5 out of 5 stars

I did the try before you buy and most definitely will be purchasing the full bottle! This scent makes a statement it’s bold in the beginning but the dry down is where it won me over an it last all day on my skin!!! If you are worried I would do the try before you buy an you won’t be disappointed :)

Age
40-49

Reviewed by ANDREA H. on March 5, 2026

Recommends this product

The scent of luxury

Rating: 5 out of 5 stars

I received a sample of this in my recent order and oh my word, this scent is AMAZING! Smells of luxury and the notes open up BEAUTIFULLY! One spritz is all you need and the scent lasts all day! I will for sure be getting a larger size!

Age
20-29

Reviewed by Ashley T. on March 2, 2026

Recommends this product

Finally my new fragrance is here!!!!

Rating: 5 out of 5 stars

Fantastic fragrance has arrived!!! Love the notes. My senses have been revitalized from this fragrance!! Happy days! What’s amazing is all you need is just a little and boy does it go a long way. Pairing it with the hydration lotion and rubbing it own baby it last for hours!!

Reviewed by Lydia A. on February 24, 2026

Verified buyer

Recommends this product

My new go-to scent!

Rating: 5 out of 5 stars

Beautiful scent. A little goes a long way.

Age
50+

Reviewed by Kelleen R. on February 8, 2026

Verified buyer

Recommends this product

Loving this perfume

Rating: 5 out of 5 stars

Simply put, this scent is delicious. As someone sensitive to perfume smells, I absolutely love this! It’s a wonderful combination of notes and the beautiful, elegant bottle is a huge plus. The description of the notes drew me in and the scent & staying power will keep me a fan for a lifetime.

Age
50+

Reviewed by Joni B. on January 14, 2026

Verified buyer

Recommends this product

Lasts FOREVER

Rating: 4 out of 5 stars

I can NEVER find anything that actually lasts on my skin. This lasted SO long I had to wash it off before I went to bed, ha. It smells like actual flowers to me. But a little strong. Overall, if this is your fragrance you'll absolutely adore it.

Reviewed by Jennifer Y. on January 12, 2026

PROEM by UBeauty

Rating: 5 out of 5 stars

I’m trying the PROEM fragrance from UBeauty, and it smells so good. Soft, feminine, and warm — the perfect everyday scent. It lasts for hours and settles beautifully on the skin. I love the travel size for on-the-go, too. If you want a pretty, long-lasting fragrance that gets compliments, this is the one.

Reviewed by Grace A. on January 12, 2026

Amazing

Rating: 5 out of 5 stars

This smells like luxury in a bottle. It has a unique blend of floral and spice. It is boldly feminine and it does remind me of luxury fragrance but without breaking my bank. I am so happy because it lasts really long and turns heads

Reviewed by Shaz B. on January 12, 2026